One of the most powerful mediums in use today is Direct Mail. With all the recent advances in technology, such as VDP (variable data printing), you are able to communicate with your contacts on a whole new interactive level! And when you use RJM Integrated Marketing to manage your mailer, you are choosing a qualified team of people who will take care of all the details from concept to completion.
Why does direct mail still work? It works when you aren’t. Like the old saying: “Neither snow nor rain can delay the mail carrier…” simply put: the mail arrives. Whether you’re on vacation, sleeping, working, spending time with your family or driving, your direct mail works for you.
It also reaches more people than you can single-handedly. Do you want to know the best way to waste time? Give your sales pitch to one person at a time! Send out postcards or letters with your presentation and it can be received by thousands simultaneously.
It’s cost effective. How much do you spend on generating a customer? By having RJM Integrated Marketing manage the mailing on your next newsletter or postcard, we are able to prepare the database and get you the best possible postage rate and by using our state-of-the-art digital printing methods, we can eliminate waste and make eye-catching pieces your clients will love.
Direct mail is a tangible medium. Direct mail is something that you can hold in your hand. You can’t click on something else and loose the page. It’s not made up of air-waves that come and go. It is physical and is a lasting presentation.
It’s personable. Have you ever received something that you know is bulk mail… but somehow it is still personalized with your name???? It’s because of a process called Variable Data Printing and we’d be happy to partner with you in the exploration of variable print.
You can also be creative, it’s fun! You can be as creative and crazy as you’d like. Actually, the eye-catchier the better!
It’s convenient. RJM Integrated Marketing has a full in-house design department where we can put all of your ideas together. In our mailing department we process your databases with all the latest postal techniques and requirements to guarantee that your mail is delivered to the most accurate address available for your contacts. We print, copy, cut, fold, stuff, seal, stamp and deliver to the post office for you. It’s that easy!
Other great reasons:
- Stay in touch with your customers and clients every month. If you are not staying in touch with your customers, then who is? Your competition, that’s who.
- Sell to your target audience.
- We can directly imprint onto your mailing piece, with the address and barcodes to get the best possible mailing cost.
- We do the postal paperwork, batching and delivery of your mailing pieces to the post office for you.
- We provide database change of address service and list storage.
- We can process your lists, combine separate lists and check for bad addresses and/or duplicates.
- Create personalized VDP pieces that can WOW your clientele!
So, are you ready to power up your marketing campaign?